Red chiffon dress with shell trim

With a growing reputation for good design and success in the Benson & Hedges Fashion Design AwardsChes Pritchard decided to set up his own label in the late 1980s. 


Credit: Image from Fashion Quarterly magazine, summer 1990
Copyright: Image © Fashion Quarterly magazine
Designer: Ches Pritchard
Manufacturing location: Nelson Street, Auckland
Garment type: Dress
Material: Chiffon
Features: One-shouldered dress with shell trim
Colour: Red
Label: Ches Pritchard Couture
Date: 1990